Taobao store 97% fodder die TOP10 look at the electricity suppliers it really so easy to make money

or a whole closed doors inventory, or follow a big plagiarism inventory, like the garment industry is behind us, European and American popular magazines or big then, the market seems to use the same designer. This kind of thinking is in development before sell goods, no overall planning, in the market after no matter how sales. Originally wholesale is a hammer deal, agents take the goods back, you sell not sell?.

When using the

in January this year, Zheng Wei and 3 friends partnership create cultural sites, in order to increase the site’s cultural atmosphere, Zheng Wei and fellow division to provide special knowledge, such as calligraphy and painting, Zheng Wei had ever visited the city a number of old paintings, think he to ask Chongqing calligraphy and painting style, people now enjoy the taste, etc. to do a good job of cultural sites, the webmaster for all aspects of the culture has some knowledge of one or two. In addition, Zheng Wei also specially from home out of Dadukou, returned to live in Shapingba, so that they can go deep into the Shapingba cultural atmosphere, the web site is more netizens appetite.

entrepreneur Zheng Wei said that in the past six months did not achieve profitability, this phenomenon is more common among university graduates entrepreneurs. In many online forums, people often see posts such as "building websites and earning tens of thousands of dollars a month.". So, is the site entrepreneurship is a shortcut? Reporters from a number of small and medium-sized website of the University master station learned that, through the website to make money, in fact, not as easy as imagined. Most people don’t know how to make money at the beginning of their website.

ideological roots:

"but it’s hard to find such a place in Chongqing. Even if there is, the rent is not low, and the investment is too great."." Zheng Wei believes that the way through the industry, their own unbearable, so began to consider doing web site.

1, 2, a copy of copycat inventory; just to the wholesale market, a group of 3 large warehouse inventory; inventory anyway, is the most typical idea;

analysis to the above 10 kinds of death in some cases one by one, if you that this analysis is deja vu, therefore, the case of genuine goods at a fair price, to the point before, please know this principle: welcome to the same condemnation, deliberately, coincidence is normal. Syria gossip less, wait for one by one.

has reported that Taobao is currently only 3% of the stores can be profitable, the remaining 97% of the shops have basically become fodder. This is a very scary number, do not make money business is a crime, then, what is the reason there will be such a large business groups as in the past walking in the thousands upon thousands of horses and soldiers of no return

Zheng Wei first thought through the intervention of "popular" domain to another way, he found that there is little Chongqing dedicated to the traditional culture, folk culture, commercial culture is the main content of the website, and he grew up in the Shapingba Cultural District, very understanding of the local culture, why not put the traditional culture displayed by the new the network platform, to attract the residents of the district and want to learn about the culture of Shapingba people

saw Zheng Wei, he was sitting in front of a desktop computer with a slightly yellow coat, scanning his web site.

2013, I once summed up a "traditional tyrant on the electricity supplier of 16 misunderstandings", in sexy marketing, Sina, micro-blog and WeChat public accounts have been widely disseminated. Some of these errors are strategic level, some of the implementation level, but more or less of the operation of the electricity supplier has had a negative negative impact.

of course is the cause of these errors is difficult to break through the operation of the electricity supplier, but to those in the operation of the electricity supplier or midway HanHen exit, or finally died from different business conditions with broken halberds defeat "shop, you will find that, although the final closure of all electrical stores, swear never to touch the electricity supplier, but their reason for leaving it is all kinds of.

? ?



1, the traditional thinking ingrained traditional brand marketing in the operation of the electricity supplier on the classic works; 2, thinking is the thinking of wholesale sellers; 3, the traditional marketing of brand building in the absence of the operation of the electricity supplier.

earnings difficulties

this is the traditional brand of traditional marketing thinking, electricity providers continue to operate, or that the traditional marketing thinking to do electricity supplier. In fact, the traditional brand in the traditional channel is the thinking, it is the thinking of thinking wholesale.

thinking to do electricity supplier sellers immediately highlights the conflict between the two, the nature of the electricity supplier is retail, retail and pay attention to the brand overall operational capabilities, and is in need of a variety of resources, integration of brand.

however, Zheng Wei’s efforts to still did not get value in return, so far, the site has not been profitable, the daily expenses of the web site is on the old website to hang out advertising revenue to support the best.


"I studied interior design at Chongqing University of Science and Technology. After graduation, I found a job in the home improvement industry. After six months’ work, I felt the difference between working conditions and what I expected before graduation."." Zheng Wei said, so he decided to resign from the work for entrepreneurship, originally planned to go to the Industrial Road, boiling water bar or a convenience store, but after the investigation found that good appearance is hard to find, such as convenience stores need to be as close as possible to the bustling commercial area, and the best is the larger flow of people at the crossroads.

sellers thinking

, who lives in Shapingba, Zheng Wei, is a college student who has just graduated. At the beginning of January this year, he spent 1000 yuan to set up a regional cultural site, but now has been half a year, the site has yet to achieve profitability.

The following

specific expression:

, a simple

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